Digital Single-lens Reflex Camera

Brochure More entropyrmation from http//www. researchand food trades. com/reports/2104103/ digital Camera Market in India 2012 Description Digital camera market in India female genital organ be characterized with strong egress potential in the ensuing years. Currently, the market is mainly dominated by a handful of players and a cut-throat competition exists amongst these players. The market was valued at INR 17. 5 bn during the fiscal year 2010 and is expected to attain a CAGR of 43% to reach INR 104. 6 bn by 2015. Rising disposable income and change magnitude consumerism primary boosts the market in India.The report begins with a market overview, which provides an insight to the general digital camera market. It describes the primary reasons which be propelling the market forward. The voice in addition talks about the prevailing competition amongst major players and the market size and growth figures in India in terms of revenue as hale as total camera units. This sectio n also features Porters five forces analysis of the digital camera market in India, thereby crack a clear picture of the market scenario and market entry barriers for prospective new entrants.This section is followed by the technology section which enlightens the readers about the image sensors employ in digital cameras for producing images. The sensors discussed in the report comprise of CMOS and CCD sensors. The section enlists the working procedures and advantages of these sensors, thereby providing detailed information about the Pros and Cons of each individual sensor. diffusion pose section of the report briefly summarizes the various channels of product distribution, adopted by major players in the market to sell their products.It brings forth the present merchandising strategies put in place by the players so as to append their market reach and penetration. Pricing strategy analysis of top three vendors in the market have been derived after an in-depth analysis of the pl ayers concerned. The list generated after the research offers valuable insight about the various lucrative segments in the market. This section also features a separate analysis column which helps in clearly distinguishing the prime product segments on which these vendors primarily emphasize on.An analysis of the drivers and challenges explains the factors unraveling to the growth of the market including increased disposable income, declining impairments, rise in e-commerce, increased travel plans and growing inclination for digital cameras. Strong opportunity exists in the market as increase disposable income and higher consumption pattern drive the demand for digital cameras. This coupled with the fact that the increasing travel plans and constant decline of prices will lead to a developing market.Additionally, growing aspiration to own a digital camera and to be able to shargon images online will fuel growth in this market. The key challenges identified are presence of grey ma rket and emergence of Smart devices with camera features. Basically, grey markets sell products prior to their official launch at comparatively lower prices and hence consumers are attracted by the fact of getting the latest product first hand, which in turn reduces the revenue generated by the overall market.The unprecedented growth in adoption of smart devices capable of capturing high quality images is also a factor hindering the full fledged growth in the market. A majority of the population still prefer devices much(prenominal) as Smartphones as a substitute of digital cameras. The prime reason for this tendency happens to be the common notion to own a multifunction product. Trends identified in the market comprise of introduction of mirrorless cameras, maintaining an India specific product portfolio, providing attractive features and specific direction on a particular range of products.Some of the key players in the market have introduced the mirrorless cameras in their produ ct portfolio. This segment has attracted a lot of attention as these products have a comparatively lower body weight and are much more compact as compared to bulky DSLR cameras and hence owing to the portability quotient, these devices are finding a growing acceptability amongst both consumers as well vendors. It is also seen that most of the major players in the market India specific product portfolio wherein they price their products by keeping in mind the fact that India is a price sensitive country.Off late, the digital camera market has also seen the emergence of products with attractive features such as swivel LCD screens, direct image sharing over the internet, HD video recording and 3D imaging amongst other. Players are primarily incorporating these attractive features so as to lure consumers and gain a competitive edge over their competitors. Lastly, the key players in the market have exhibited a common tendency to swan upon a particular range of products. They spend a sub stantial amount of their operating expenses for the marketing of these products.This strategy is primarily adopted so as to increase brand visibility and awareness amongst consumers. The competition section provides detailed information about the competitive landscape in the market and includes a detailed visibility of the major players in the market. This section covers crucial information about the players such as their bodied information, business highlights, a brief history of their respective corporate activities and sales intelligence. It further elaborates on the players detailed beat analysis and a comprehensive list of their product portfolio.A separate section on the future strategies of key vendors is also included in the report which gives value added information about the future plans of the top vendors in the market. This section highlights the key areas which these vendors are currently focusing on, so as to generate a better amount of revenue and garner a larger sh are in the overall market. The report concludes with a section on strategic recommendations which comprises of an analysis of the growth strategies of the digital camera market in India. Contents paginate 1 decision maker stocky Market Overview Page 2 Digital Camera Market Overview Digital camera Market Size (FY 2010-2015e), Page 3 Porters quintuplet Forces Analysis Digital Camera Market Technology Page 4 Image Sensors Working Advantages Distribution feigning Page 5 Distribution Model Consumer Electronic Stores, Retail Showroom, Channel Partners, Distributors and Dealers Pricing Strategy Analysis of Top 3 Vendors Page 6 Pricing Strategy Point and remove Segment Page 7 Pricing Strategy DSLR Segment Drivers and Challenges Page 8 Summary Page 9-13 Drivers Page 14 Challenges Trends Page 15 Summary 16-17 Trends Competition Page 18 Canon Inc Corporate information Sales Intelligence skeleton History and Business Highlights Page 19 Canon Inc study Analysis Page 20-23 Canon I nc Product Portfolio Page 24 Eastman Kodak Company Corporate Information Sales Intelligence Brief History and Business HighlightsPage 25 Eastman Kodak Company SWOT Analysis Page 26 Eastman Kodak Company Product Portfolio Page 27 FUJIFILM Holdings dope Corporate Information Sales Intelligence Brief History and Business Highlights Page 28 FUJIFILM Holdings Corporation SWOT Analysis Page 29-31 FUJIFILM Holdings Corporation Product Portfolio Page 32 Nikon Corp Corporate Information Sales Intelligence Brief History and Business Highlights Page 33 Nikon Corp SWOT Analysis Page 34-36 Nikon Corp Product Portfolio Page 37 Olympus Corporate Information Sales Intelligence Brief History and Business Highlights Page 38 Olympus SWOT Analysis Page 39-41 Olympus Product Portfolio Page 42 Panasonic Corporation Corporate Information Sales Intelligence Brief History and Business Highlights Page 43 Panasonic Corporation SWOT Analysis Page 44-47 Panasonic Corporation Product Portfolio P age 48 Samsung Electronics Co. Ltd. Corporate Information Sales Intelligence Brief History and Business Highlights Page 49 Samsung Electronics Co. Ltd. SWOT Analysis Page 50-53 Samsung Electronics Co. Ltd. Product Portfolio Page 54 Sony Corp Corporate Information Sales Intelligence Brief History and Business Highlights Page 55 Sony Corp SWOT Analysis Page 56-57 Sony Corp Product Portfolio Future Strategies of keystone Vendors Page 58 Future Strategy Major Players strategical Recommendations Page 59 Strategic Recommendations List of Charts & Figures Market Overview 1. Digital Camera Market Size Revenue (FY10 FY15e) 2. Digital Camera Market Size Volume (2010-2015e) 3. Porters Five Forces Analysis Pricing Strategy Digital Camera Market 4. Pricing Strategy Point and Shoot Segment 5. Pricing Strategy DSLR Segment Drivers and Challenges 6. 7. 8. 9. sum no. f household (mn) (2005, 2015e, 2025e) Aggregate Annual Disposable Income (2005, 2015e, 2025e) e-Commerce market growth India (2010 2015e) Travel and Tourism Size and Growth (2010 2020e) List of Tables Distribution Model 1. Sales Channel Major Vendors Competition 2. Major Players a. Corporate Information b. Sales Intelligence c. SWOT Analysis d. Product Portfolio Future Strategy of Key Vendors 3. Future Strategy Major Vendors Ordering Order Online http//www. researchandmarkets. com/reports/2104103/ Order by Fax using the form below Order by Post crisscross the order form below and send to Research and Markets, Guinness Centre, Taylors Lane, Dublin 8, Ireland. Page 1 of 2 Fax Order FormTo place an order via fax only print this form, fill in the information below and fax the completed form to 646-6071907 (from USA) or +353-1-481-1716 (from Rest of World). 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